Nexenta Launches Worldwide Channel Program for Software-Defined Storage Market with New Executive for Channel

Nexenta Launches Worldwide Channel Program for Software-Defined Storage Market with New Executive for Channel

Global Network of Value Added Distributors, Value Added Resellers, System Integrators, and Service Providers Now Can Offer a Complete Software-Defined Infrastructure

Santa Clara, Calif. — June 3, 2014 — Nexenta (@Nexenta), the global leader in Software-Defined Storage (#softwaredefinedstorage) (SDS), today announced a new worldwide channel program and a new executive for channel. Channel veteran Don Lopes is driving the company's go-to market strategy – one that is entirely channel driven. The new Nexenta Partner Program (NPP) provides Value Added Distributors, Value Added Resellers, System Integrators, and Service Providers globally with the most innovative software-defined storage solutions to enable the move to a software-defined enterprise.

Lopes and his team have created a worldwide channel partner program designed to help channel partners sell more software-defined solutions and take advantage of this rapidly growing market, including:

  • Simplified two-tier program designed to support committed Nexenta partner network
  • New Deal Registration Program to bring added profits to partner sales
  • Redesigned Marketing Development Fund Program focused on delivering new business opportunities to partners
  • New sales enablement assets including, NPP Sales Starter Kit designed to help partners accelerate sales success
  • Introduction of Channel Sales Managers to drive partner’s sales and marketing

The NPP is designed for worldwide channel partners who want to market, sell, manage, deliver, and support Nexenta's complete suite of SDS solutions. NPP enables, promotes, and rewards partners for investing in and delivering pre- and post-sales value-added services to their customers.

Don Lopes, formerly of SYNNEX, is the new Head of Channel at Nexenta and oversees the new worldwide channel program. "Nexenta wins when our channel wins," said Lopes. "We want our partners to have all the resources, relationships, and incentives they need to be successful. The Nexenta Partner Program is designed to provide just that, and to help us collectively grow the SDS market worldwide."

To learn more about the Nexenta Partner Program, the company is conducting a series of Webinars beginning on Friday, June 20th at 10am PDT. Please click here to RSVP and attend. Additional questions regarding NPP can be sent to, and more information can be found here,

Supporting Quotes:

"We have had a great deal of success teaming up with Nexenta as they work to disrupt legacy storage companies, and we look forwarding to building on our relationship through Nexenta's improved channel programs," said Nao Sato, Founder and CEO at Ascentech, a leading IT Solution Provider and Value Added Distributor, in Japan.

"Selecting key technology partners is important for every business, but critical for us," according to Alex Shan, CEO at Jolera, a leading Canadian IT service provider. "With Nexenta, we get the flexibility to craft more and better architectures and solutions for our customers, providing us with a wider range of sales opportunities, and helping our customers achieve their software-defined future."

“Myriad Supply looks forward to the continued success partnering with Nexenta to deliver our joint customers Software-Defined integrated solutions,” said Andrew Fisher, CEO at New York-based Myriad Supply. “The new assets that the Nexenta Partner Program brings will enable our sales team to accelerate the growth and market acceptance of Software-Defined IT implementations.”

"As a premium partner with one of the longest-running partnerships, we have always been a strong proponent of Nexenta," said Erik Logan, CEO of North America-based Pogo Storage. "Through a combination of industry-standard hardware, NexentaStor, and award-winning support, our StorageDirector family of unified storage solutions provide tremendous value to our many storage customers."

"We are excited to be part of the new Nexenta partner network," according to Patrick van Helden, Pre–Sales Manager at Proact Benelux. "Because of Nexenta's software-only model, we are well-positioned to add value to our customer base through a best-of-breed approach that includes hardware, services, and complementary storage solutions."

"The opportunity with the new Nexenta Partner Network is a significant one," said Richard Aitink, Storage Account Manager at Storius, in the Netherlands. "There are too many companies out there jumping on the software-defined storage bandwagon that are tied to a single vendor offering. Our customer base demands choice and NPN provides us with the means to meet growing demand without limiting our customers' options."

"Nexenta's new channel program provides us with a strong differentiator in the burgeoning software-defined data center market," according to Dieter Bodemer, Storage Product Manager at Transtec, in Germany. "Every day, our experts are using their skills to help create a significant change in many countries and having Nexenta's suite of offerings makes our value proposition that much more valuable."

About Nexenta
Nexenta is the global leader in Software-Defined Storage, delivering easy-to-use, secure and ultra-low cost storage software solutions. Nexenta solutions are hardware-, protocol-, and app-agnostic, providing innovation freedom and speed for organizations to realize "true" benefits of Software-Defined Infrastructure-centric Cloud Computing. Nexenta enables workloads from rich media-driven Social Living to Mobility; from the Internet of Things to Big Data; from OpenStack and CloudStack to Do-It-Yourself Cloud deployments. Founded around an "open source” platform and industry-disruptive vision, Nexenta delivers its award- and patent-winning software-only unified storage management solutions with a global partner network. For more information visit, Twitter, Facebook, LinkedIn and YouTube. Also, download the newly published Nexenta Special Edition Software Defined Data Centers (SDDC) for Dummies eBook.


Allison Darin